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Dog catching Frisbee invites Provincetown visitors to

Dog catching Frisbee invites Provincetown visitors to “Stay and Play.” Image from iPtown app.

Provincetown, Massachusetts, at the tip of Cape Cod, has unveiled a free smartphone app that takes a whimsical approach to offering information to visitors — “befitting its image,” according to a press release announcing it.

Called iPtown, the app is produced by the town itself and promises the latest in digital technology. Visitors (or locals, for that matter), will be able to connect to businesses directly via phone, get directions “to anything in town a person could ever want to find,” as the release puts it, and generally locate things such as food and lodgings, shops, and special events as well as information like the weather and emergency services.

Known as an artists’ haven, Provincetown is playing off its reputation by featuring colorful images to direct users to different categories of information.

The “Stay and Play”… Continue reading

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According to government and private surveys:

  • Leading-edge baby boomers (born between 1946 and 1955) and seniors account for four out of every five dollars spent on luxury travel today.
  • Roughly half the consumer spending money in the U.S.--more than $2 trillion--is in the hands of leading-edge baby boomers and seniors.
  • Baby boomers (born 1946-1964) travel more than any other age group.
  • When asked what they would most like to spend their money on, baby boomers answered “travel” more than any other category, including improving their health or finances.

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