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The Expert in Baby Boomer Travel

Travel Copywriter

Cruise books

Award-winning travel photographer Dennis Cox and I have been friends since high school. We’ve collaborated on a number of magazine and newspaper projects over the years, and Dennis has contributed many of his photos for use on clarknorton.com.

Our collaboration has worked out well since my photography skills are about on a par with his writing abilities. In other words, if he sticks to camera work and I stick to words, we do OK.

One of our collaborative pieces for United Airlines’ Hemispheres magazine, on China’s ethereal Mt. Huangshan, was named Best Magazine Travel Article of the year in 1995 by the Pacific Asia Travel Association. We’ve also worked together on pieces for The Washington Post Magazine, Destinations magazine, the San Francisco Examiner, and other publications.

But we had never done a book together until now. The final product, which we finished earlier this year — Cruising the World: From… Continue reading

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Getting On Travel Top Boomer Travel Blog 2018 Badge

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According to government and private surveys:

  • Leading-edge baby boomers (born between 1946 and 1955) and seniors account for four out of every five dollars spent on luxury travel today.
  • Roughly half the consumer spending money in the U.S.--more than $2 trillion--is in the hands of leading-edge baby boomers and seniors.
  • Baby boomers (born 1946-1964) travel more than any other age group.
  • When asked what they would most like to spend their money on, baby boomers answered “travel” more than any other category, including improving their health or finances.

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