Coming of Age— Marketing agency specializing in baby boomers; lots of interesting insights.
DIFF Eyewear — Prescription eyeglasses and sunglasses that both sharpen your vision and help provide charitable eyewear to more than two million people around the world.
Planet Janet Travels— Baby boomer travel site about “adventuring beyond the guidebook” written by a former travel professional.
Travel Insurance— Great info on specific insurance companies and products from Reviews.com
Leading-edge baby boomers (born between 1946 and 1955) and seniors account for four out of every five dollars spent on luxury travel today.
Roughly half the consumer spending money in the U.S.--more than $2 trillion--is in the hands of leading-edge baby boomers and seniors.
Baby boomers (born 1946-1964) travel more than any other age group.
When asked what they would most like to spend their money on, baby boomers answered “travel” more than any other category, including improving their health or finances.